The MyZone brand is a unique way to reach 13-24 year olds across various communication channels. Due to fragmentation of media consumption by this demographic, MyZone is one constant across various touch points. Tailored, cost effective MyZone packages use television, the internet, and social networking to increase awareness in this hard to reach demographic.

MyZone on Television

The anchor medium for the MyZone brand is 60, 30 and 15 second television segments, featuring anywhere from one to three brands or products, brought together under the 3rd party endorsement of MyZone. Segments appear on multiple channels across both free to air and subscription television, with the balance depending on the audience and geographical needs of the client. Clients can target within the 13-24 age group should they need to target a more specific audience. The experienced MyZone crew will work with you in planning the concept of these segments and then execute them with the expertise of Commercial Worx, one of Australia's leading production companies.

MyZone Website & Internet Promotion

The internet component is vital to the MyZone brand in enhancing the message delivered in the television segments. With Generation Y spending more time on the internet than ever before, it is a natural complement to the television activity.

The MyZone website is a simple portal that streams MyZone segments and most importantly, features unique offers that encourage the MyZone member to click through to the advertiser's website.

UNIQUE...TARGETED...FUN