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Company Directors Perry Smith
Chief Executive Officer
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Perry has 20 years experience in the industry, and has developed a reputation for creating innovative and profitable media companies. Perry founded Brand New Media, now Australia’s leading integrated media and communications company with interests in media representation, production and branded content development, publishing, event management and marketing. Prior to Brand New Media, Perry held prominent positions in the media industry, commencing his career with Capital Television in Canberra, whilst playing professional Rugby League for the Canberra Raiders. He then moved to Network Ten in Sydney, followed by MSN (at that time the largest media representation business). Perry also founded Australian Media & Sport (AM&S) a diversified media sales and sports marketing company. He was made Director of Australian Media Holdings, then Managing Director of Sportsworld Media Group Asia Pacific. Ian Murray
Chief Operating Officer
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As COO, Ian is responsible for managing the day-to-day activities of the Brand New Media Group. His focus is on strategic and tactical operations management, and he is responsible for the development, design, operation, and improvement of the systems that create and deliver the group's services. Ian has spent his career in advertising and media, holding roles including Financial Controller of the Colours group of companies, CFO of ad agency Bailey Daddo Douglas Lees, and director of his own consulting business, Essentially Invisible Pty Ltd. In 2003, Ian joined Brand New Media as General Manager to provide management support and strategic systems development. Scott Llewelyn
Media Sales Director
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Scott has over 25 years experience in sales and marketing roles, and has a talent for establishing dynamic agencies that are quickly acquired by media groups. His early career was within the radio industry - firstly with FM104, then moving to Triple M where he became Sales Director, followed by National Sales Manager for the Australian Radio Network (ARN). In 2002 Scott established Drive Marketing and Communications that was acquired by Mitchell and Partners. Scott then formed the media marketing and communications company The Square Group in 2005, specializing in strategic and creative communications solutions Senior Management
Damien Bray
Director Ventures
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For almost 18 years Damien has been instrumental in delivering high end projects, focusing on Extreme Sports, Brand Funded Entertainment, Live Events, Television and Marketing. Damien has an exceptional record as a creative thinker and is a market leader in brand funded entertainment in Australia. He was responsible for launching the world’s first made for live television professional triathlon series – the St George Triathlon Grand Prix. Other initiatives include the International Triathlon Grand Prix, Beach Volleyball and Uncle Toby’s Ironman; he created the Xtreme Games concept and the Planet X youth marketing platform, plus a host of other action sports events. Since joining forces with Brand New Media Damien has instigated several brand funded entertainment properties including Jack Of All Trades, Surfari and Australia’s Greatest Footy Fan.
Phil Hepburn
Chief Financial officer
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While completing a Bachelor of Business (Accounting) degree, Phillip started his career in media in 1994 as Accountant for Telecasters North Queensland (TNQ), the listed Channel Ten affiliate in Queensland. In 1995 he assisted in the merging of TNQ with Northern Rivers Television (NRTV), the Channel Ten affiliate in Northern NSW. In 1995 he was appointed Accountant of Telecasters Australia Limited (TAL). TAL was the listed Channel Ten affiliate now in Qld and Northern NSW. TAL also had the franchise for the Seven Network in Darwin and Central Australia. He was also appointed Company Secretary in May 2001. Phillip left TAL in November 2001 following a successful merger of the business with that of Southern Cross Broadcasting.
He was appointed Financial Controller of a newly acquired public company – Media Corporation Australia Limited (MCAL) in April 2002. MCAL was an approved acquisition of the former public company Midwest Radio Limited to issue capital in private companies involved in radio and newspaper operations and the operation of advertising agencies. The acquisitions were completed in June 2002. He was also appointed Company Secretary in June 2002.
Phillip left MCAL in December 2003 to operate his own Company, Accounts In Control (AIC), which assisted small businesses in the processing, collating and reporting of businesses financial information. His clients were involved in the advertising, printing, media representation, construction and mortgage broking sectors. He joined Brand New Media as Financial Controller in May 2004.
Steve Lawson
General Manager Ventures, Products & Marketing
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Peter Moore
General Manager Media Sales (NSW)
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Peter specializes in Sales and commenced his career in media working at Val Morgan. He soon moved into TV media at Sky Channel and subsequently Network Ten in Brisbane and Sydney. He then held the role of Direct Sales Manager at Seven Affiliate Sales. An opportunity to sell media for over 40 international airlines including Qantas, Singapore Airlines, British Airways, Cathay Pacific, and United Airlines saw Peter moving to Mass Media Publicitas. During that time, he was able to sell across a wide range of media including inflight, magazines, airport lounges and outdoor. Following that, Peter started his own media sales and marketing business, Moore Media Solutions representing ABC Asia Pacific. Peter then joined the Brand New Media team as NSW Sales Director, bringing with him over 20 years of media sales experience. Andrew Guiver
General Manager Media Sales (QLD)
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Andrew has over 30 years experience in the Australian media industry, working in media sales, programme production, senior management and as a director of his own media representation company. Over this time Andrew has worked on a diverse range of media properties that have included: Metropolitan, regional, free to air, Subscription and International television, Specialty out home broadcasting, Aviation in-flight entertainment, Metropolitan radio, Newspapers and Magazines (local and international) Internet sales and Television production. Andrew has also held various senior management positions with a number of Australia’s most respected media companies including over ten years senior management service with Network Ten Australia. Jordan Larkin
Digital Manager
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